Meet the new Draws’ presenters!
Numeric Games and Lottery Draws are the top moment of our games since they are the very time that customers wait to see if their dreams will come true! In the era of modernization that started with the construction of a high-tech draws’ studio at KAPPA in 2015, we went a step further with renewing our presenters. Starting from mid-February, 4 new presenters will join us in presenting the lucky numbers:
New Numeric Games Draws’ Presenters:
Rania Alevra, Maria Antona and Paris Lykos.
New Popular
Lottery Draws’ Presenter:
Pavlina Kostayiou
The presenters have answered 4 questions so that we meet them better!
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Rania Alevra
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Me in a nutshell
My career in journalism counts more than 10 years. Magazines, internet sites, radio shows, TV shows - both lifestyle and news shows, daytime and evening shows. Sometimes in front of the camera and sometimes behind.
What I expect from my new role as a presenter at OPAP Draws
In an era of collective depression, OPAP’s draws can be a moment of fun and decompression not only for us presenting them but also for the people waiting to see if they will be the lucky winners. It is a moment of putting problems aside and trying to send positive messages and energy, while being responsible and consistent in following through all procedures. I really look forward to giving the best of myself and standing right to the chance I was given.
My favorite OPAP game is…
LΟΤΤΟ due to emotional reasons. I remember the excitement of welcoming LOTTO in our lives and the adrenaline rising as the lucky 6 numbers uncovered one after the other!
My lucky number is…
17!
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Maria Antona
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Me in a nutshell
I come from Thessaloniki. I work as a radio producer for the last 8 years - currently at Mad Radio 106.2 and I present a music show at Mad TV.
What I expect from my new role as a presenter at OPAP Draws
I hope that people will embrace OPAP’s initiative to refresh the show by choosing us and that OPAP lucky games will become known across even more Greek households. I want to express the new, fresh and modern identity of OPAP in a way that people will love the show.
My favorite OPAP game is…
JOKER!
My lucky number is…
10! |
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Paris Lykos
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Me in a nutshell
I am an actor and a new dad. Since 2004, I am doing advertising voice-overs. Also, I am an amateur chef and a carpenter.
What I expect from my new role as a presenter at OPAP Draws
Reach the level of my predecessors quickly and add something of my character and mood in the show.
My favorite OPAP game until now is…
Passives, because they give you the chance to open your door in luck without having to choose specific numbers.
My lucky number is…
I call lucky numbers, numbers that mean something to me. So, 5 and 2 because of my son’s birth, 19 because it was my age when I met my wife and 4…but I can’t tell you why.
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Pavlina Kostagiou
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Me in a nutshell
What defines me more is honesty, spontaneity and optimism.
What I expect from my new role as a presenter at OPAP Draws
Have a fun time and spread this feeling to as many people as we can.
My favorite OPAP game until now is…
The game I always liked is JOKER although it’s difficult to choose among other OPAP games. My lucky number is… 11 because it coincides with my daughter’s birth.
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Dynamic Start for Kerkida OPAP
Kerkida OPAP is making quite an impression already in football and basketball stadiums and it continues with a dynamic presence in a series of matches in March. Stay tuned for the next internal activation!
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Leveraging our Sponsorship Rights and activating our brands experientially
Our aim is to further boost sponsorship awareness, since our activations in courts work in synergy with sponsorship rights branding. At the same time, we are creating memorable and worth-sharing moments, while building brand affinity with our target groups. Always in the context of their favorite team, we drive affinity between the fans and our brands.
Starting last year, through Pame Stoixima and Scratch, we have increased our activations in football and basketball venues with our sponsored teams. Through these engaging activations we interact with our main target group that attends the matches of our sponsored teams. Of course, the activations are not solely designed for our customers but for all of you, as well.
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OPAP Suite
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Another OPAP Team as well as individual colleagues had the opportunity to attend one more game from our suite in “Leoforos” in an experience that only our company can offer. You keep enjoying your favorite team from the VIP Court Seats near the court. Maybe the next one will be you!
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Player Escorts
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Eleven more of our colleagues’ children enjoyed the experience to join their football idols in the official lineup of their favorite team.
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Travel to Belgium with our National Football Team
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Within the next days, two of you will win the draw for an exciting trip for the away game of our National Football Team against Belgium for the 2018 World Football Cup qualifying. The game will take place at “King Bauduin” Stadium in Brussels on Saturday, March 25, 2017. Stay tuned for the internal communication mail.
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35th Footballers’ Awards event
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Yet we do not offer only thrilling experience at the courts. As part of our sponsorship benefits, OPAP gave the opportunity to many of you to attend the 35th Footballers’ Awards event, the OSCAR ceremony of Greek football. The event is organized annually by PSAP and rewards athletes, who had the best performance in the past year, along with remarkable achievements of individual players and teams, exemplary behaviors and statements. This year’s event, held in Megaron Athens Concert Hall, was organized by the Footballers Association in order to reward the football players, who played in the two professional leagues for the season 2015-2016. Our Company for the second consecutive year chose to award the trophy in the "Fair Play" category. Τhe evening ended with special awards for the recognized long term “social contribution” of various personalities of the Greek football.
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Core Values Engagement Team
Taking already the first step towards shaping one OPAP culture with the establishment of our 4 Core Values, we progressed further by having a dedicated team –
the Core Values Engagement Team
– with the
mission to ensure that our
newly defined
values live and breathe within the organization
by putting them into action!
For the time being, the Team is comprised from members of the initial Core Values Team. Taking into consideration the actions proposed by all of you who participated in the Core Values Focus Groups, the purpose of this team is to evaluate these actions, and propose next steps for all those which can be implemented at this phase, always with Executive Committee validation. Yet, we do not limit the process and we aim to continue and involve all members of the organization in the near future.
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OPAP Sport Academies Festival
For a second consecutive year, the “OPAP Sport Academies” program travels across Greece and implements big sporting festivals for the young athletes of the 125 academies that participate in the program. The young athletes take part in team games, sport matches without score, interactive games on balanced nutrition, experiential activation during which children compete as Paralympic athletes and last but not least, demonstrations of Olympic sports.
Meanwhile, parents and escorts may participate in seminars and interactive games in psychology, nutrition and first aid from the specialized scientific team of the program. Τhe three first festivals have been already implemented, in Heraklion, Patra and Argos with the participation of 2,470 children and 3,300 parents and escorts. Next festivals are planned for Salonica and Athens and this year all of us with our children will have the opportunity to experience them first hand. If you wish to join the journey, visit OpapOpen
here.
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Employment
Just a few days before the announcement of the companies that will participate in the “Business Growth by OPAP” program, we share with you the first impressions of C-level executives from the Greek market, who have participated in the interviews and got a first taste of the program.
“It was a “ breath” of optimism - in today’s Greece - to discuss with talented entrepreneurs that plan and dream big things”
Stefanos Theodoridis – Managing Director at TEMES
“It was a great experience and I wish there were more such programs that recognize and reward the best that can lead the way for others”
Rania Ekaterinari, Partner, Transaction Advisory Services, at EY Greece
It is worth mentioning that this network of successful, experienced businessmen and C-Level executives will have a significant role in the progress of the program, since they will be the mentors of the participating companies. |
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Hospitals
True to our commitment to continue the renovation work, we proceed full speed. Today, the works in the 4th floor of “P&A Kyriakou” Children Hospital and the 6th floor of “Aghia Sophia” Children Hospital are in progress. In the two floors of the Hospitals, all the construction and decoration works, as well as, the repair and partial replacement of hotel and office equipment are under development, aiming to offer a better therapeutic environment to the children. Up until today, OPAP has delivered 8 renovated Nursing Units, of 5,330 square meters total area and 191 beds in capacity, which are a pleasant therapeutic environment of international standards for the children, their parents, and the medical and nursing staff. |
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Q: What is your previous professional background?
A: I joined OPAP at the end of 2014. My overall 15 years professional experience, has been mainly in the field of Commercial Communication of multinational companies in the sectors of Telecommunications, Information Technology, and Advertising.
Q: What do you do for a hobby?
A: In general, I’m a person of constant motion. During winter season I enjoy alpine skiing, during summer kitesurfing while the rest of the year I spend my weekends doing some mountain biking and running. Free time is limited for all of us, but if you really want something, you can always find time to do it.
Q: What is your personal brand life statement?
A: I wouldn’t say that I have an entirely personal brand statement but if I had to choose something that I’d like to stand for that would be the Latin phrase «Amat victoria curam» meaning “Victory loves preparation”.
Q: What excites you the most about your day at OPAP?
A: What really excites with OPAP products is that unlike most products or services where the customers consider something ordinary or just necessary, our products fill our players’ life with the thrill and emotions of the game, changing, in many cases, their life and making their dreams come true.
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Q: Which are the strategic and operational action planning on expanding the power of our Brand?
A: Over the last 3 years at OPAP, we have made significant progress in refreshing our communication towards our products, with which our customers keep an everyday contact. The significant improvement of the image and commercial results of Tzoker, Scratch, Lotto and Laiko Laxeio as well, is the proof of the work that has been done. Having laid the solid foundation, the further strengthening of our corporate image, constituted our main communicational target. 2016 was the year during which our campaigns for the CSR, the sponsorships of the Paralympic Team and Athens Marathon, considerably enhanced OPAP’s corporate profile. Our continuous communication, culminating in the Athens Marathon campaign, was the event that brought OPAP at the top on people’s minds regarding the CSR. In 2017, we take it one step further, launching, through a brand new campaign, our overall corporate positioning statement around the concept of Fun and Entertainment.
Q: Which are the key pillars of our brand communication roadmap?
A: If I had to distinguish some of the actions concerning the 2017 communication plan, that would be the following:
• The support of our new products and channels - Virtual Games, Play, SSBTs;
• The improvement of our corporate image in the field of Fun, Credibility and our support
to society as well;
• The continuous support of our business through the products’ campaigns
Q: How do you plan to further develop OPAP’s Sponsorship program?
A: Sponsorship as a means of communication and connection with the customer has changed over the last years. For this reason, we have already started adding to our sponsorships an experiential aspect, offering this way the chance mainly to our customers but also to our colleagues to live unique Brand experiences. Actions such as the “VIP courtside seat”, attending matches in the VIP suites, the player – kids escorts and the engagement of the teams’ fans through our social media, have transformed our sponsorships to an extended dialogue between customers and OPAP, which they share in the social and traditional media, something that enhances OPAP’s brand image in the best way. Our objective for 2017 is to remind to all Greeks,
OPAP’s leading position in the area of sponsorship, as one of the greatest sponsors in Greece and the greatest sponsor of Greek Sports.
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Meet the People of the Brand / Communication / Sponsoring Team
Q: Who are the people within the Brand / Communication / Sponsoring Team?
A: The team consists of 15 persons, coming from different sectors, with different backgrounds and experience each one of them, but with a common characteristic: the passion and enthusiasm for what we do. Working in the communication field, it is a job that, apart from the creativity and outward glory and shine of it, brings along the burden of many working hours, tough timetables and many weekends of the year.
The key people in the team are the following:
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Above The Line Team
Popi Aslanidou, Maria Chatzistavrou, Antonis Polichronis,
Sophia
Kalabaliki
Popi Aslanidou
Above The Line Team Head
Popi comes from the field of advertising and communication and has worked in the past for several awarded campaigns both outside and inside OPAP. Sofia, Antonis and Maria, comprise the team which along with Popi are responsible for the planning of the Strategic communication, and carry out the production of all the radio and TV advertisings down to the last detail. The team’s job is the total impressive reform of the draws of our games.
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Below The Line Team
George Ziannis, Kostas Skylogiannis
Kostas Skylogiannis
Below The Line Team Head
Kostas comes from the field of FMCGs and is responsible for all the company events aiming to develop communication with the customer and not only. Over the last year, with George’s crucial support, the BTL team made an exceptional job during our Company’s presence at the Athens Marathon, the Euro Cup related events in the summer and last but not least, the Wishing ornaments activation. The BTL team in cooperation with the Internal Communications team, has planned and implemented almost all internal events that we as employees enjoy.
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Media Buying Team
Aliki Kotzamani Sofia Gazi, Vicky
Spay
, Mimi Tzortzi
Aliki Kotzamani
Media Buying Team Head
Aliki is one of the most experienced people for the strategic plan and media buying in the Greek market. Sofia, Mimi, and Vicky, the people standing next to Aliki, take care of our best possible and at the same time efficient presence on TV, Radio, Newspapers and Internet. In addition, Aliki’s team is responsible for the handling of the total Marketing Budget.
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Sponsorships Team
Thanasis Basdekis, Vasilis Argiriou, Georgia Skorpida, Spyros Kosteletos
Basdekis Thanasis
Sponsorships Team Head
Thanasis, for those who don’t know him, is the man who knows every small detail in the area of Sports and sponsorships, with an experience exceeding 12 years. Along with Spyros, Georgia and Vasilis, who follow closely our presence in all types of events such as matches, teams’ events etc.; they develop our Sponsorship Selection Strategy, take care of our excellent branding in all our sponsorships and all the programs such as tickets distribution etc. Also, the job that has been done by Thanasis’s team in cooperation with the BTL team in the Sports Academies Festivals, is really impressive.
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Event for the new Play era!
On the occasion of the opening of the first 4 Play stores, we held an internal event at the restaurant so that all of you would have the chance to experience a Play store, become familiar with the area and the VLT machines, play and have fun! The restaurant was transformed for a few hours into a Play store where we had the opportunity to get to know the VLTs, play the games, get photographed, and enjoy a light meal in a festive atmosphere with music backup!
Additionally, a contest was organized where people were invited to play at the VLTs in order to increase their profit and win! Our winners were:
1. Stella Mpatsila – Trip to Pelion
2. Tasos Karamanis – Trip to Arachova
3. Georgios Raptis – Trip to Vitina Our Chief Operating Officer - Gaming Halls, Vaios Karantinos
welcomed the employees who attended the event and thanked all the people who helped to turn the new Play era into a reality!
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The first evacuation drill has been successfully accomplished
The first evacuation drill of our new Head Offices was successfully conducted on Friday, February 3rd. With the help of the Evacuation Team volunteers, all employees and visitors successfully evacuated the building and headed to the predetermined assembly area within a satisfactory timeframe.
The Evacuation Team has been formed in order to help all of us remain safe if necessary. The team’s volunteers to whom you may address for more information, come from all the teams and are located on each floor.
This preventive action aims to help maintain alertness and improve personnel’s response time in case of emergency. Relevant instructions and an Escape Plan are already posted on the emergency exits. Similar drills will be carried out at regular intervals.
You never know…a volunteer of the evacuation team may be sitting next to you.
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News from our Basketball Team
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OPAP’s basketball team, leaving behind three consecutive unfortunate results, made a “come back” and is still in the 5th place of the Championship’s board.
Our Team will aim for the victory in the last two games that will lead them to the 4th position and the advantage in the play offs.
The upcoming matches against Milwaukee and Mighty Forkz will have particular character and we expect them to be fascinating.
We all hope for the best for the remaining games and of course the upcoming play offs. |
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News from our Football Team
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This period, our OPAP Football Team has recorded four wins against Intrasoft, Sleed, Depa Fisikon and Triena teams with scores 2-0, 3-0, 6-0 and 6-2 respectively and two defeats against Ektelonistes Piraia and Aegean teams with scores 4-2 and 2-0 respectively.
Our team currently ranks 3rd at the 1st group with 37 points. As far as the Cup is concerned, we have been drawn against ETHEL (date yet to be decided).
Last, in the presence of the Chairman, Mr. Ziegler and our Chief People Officer Ms. Moser, the OPAP Football Team cut the New Year’s pie.
Next scheduled game:
Match Day:
18th
Day:
Friday 3/3
Against Team:
Attikes Diadromes
Place:
Kifisos (Kifissos Soccer Club - Orfeos 203 & Kifisos Av.)
Time:
18:40 |
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Another exciting month, for PAME STOIXIMA with two fantastic pieces of news!
Firstly, the YTD payout for Pame Stoixima has reached a historic level in both pre-game and live: Pre-game payout is 58.4% this year vs 65.4% last year and live betting payout is 79.6% this year vs. 82.2% last year, leading to total retail NGR that is €1.1M higher than last year! January saw Pame Stoixima re-launch the Super Paroli promotion that allows our customers to bet on pre-defined bundles of teams at enhanced odds. Pame Stoixima offers trebles and upwards on win markets as well as other markets like Over/Under. We have already seen 5 winning Super Paroli payouts ensuring the customers remain engaged giving them an opportunity to try something innovative alongside their usual bets. Super Paroli is now promoted across all channels that also includes a fresh ATL TV campaign. Following the ATL campaign launch, we have seen volume of slips increase by over 95% and average turnover per SP increase by 173%.
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Virtual Games
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Virtual Games are in the latest stage of development and they are looking very impressive! We are currently in the final phase before launching the new game and a team of people from OPAP, Inspired, Vermantia and Intralot are working long hours in order to offer an amazing product to our customers. The satellite feed is live, meaning that already many agencies can now view the content and the feedback we receive is rather positive.
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SSBTs
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SSBTs are also on a good track and the first major milestone, which was the ordering of the cabinets, has been made. There are many machines in our building where employees can play for fun and in order to get the idea what they are all about. There is an amazing variety of markets displayed through a great user interface, making the game ever so easy for the players. We are all very eager to get them out in the market and can’t wait to see them operational!
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THE RETURN: Scratch and Laiko back by popular demand!
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The favorite games are back in our offices. Antonis, our ‘lucky’ street vendor is back and will be visiting the Athens offices - buildings - every Tuesday. In addition, the games will become available in our Salonika offices as well, for those who might want to scratch and fulfill a desire in an instant, or go after a Laiko Jackpot. Good luck and have fun playing!
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Numeric Games: 600,000 draws on ΚΙΝΟ!
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On February 14th, KINO reached 600,000 draws. So, along with the Valentine’s Day, OPAP celebrated the No. 1 game that operates as of 2004. Grasping this opportunity let’s see some of KINO Facts:
1. ΚΙΝΟ is perhaps the most ancient game of chance in the world. It was firstly operated in China about 3,000 years ago. It is said that a part of the Great Wall was financed by KINO.
2. 157 draws are realized every day - every 5’ from 09:00 to 22:00.
3. 11,000 are the winning columns of each draw.
4. About 8,500 winners of amounts above 50 euro per day.
5. Cyclades is the “luckiest” prefecture as it holds by far the largest winnings per slip.
6. KINO is practically 12 different games into 1 since you are the one deciding how many numbers out of the draw 20 you want to correctly guess depending on how many numbers you select (1-12).
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Numeric Games: TZOKER: MYTHS and REALITY
Myth busting continues in this newsletter as well! Up to now we have already busted 2 of the most famous myths around our favorite game and we continue with an even “hotter” topic that is often discussed inside and outside of our stores.
There is a conspiracy theory among our players that has to do with this “half an hour” interval from the moment of closing the slips’ submission till the time the draw starts. Some of them are sure that this 30-minute gap has been set by OPAP in order for the company to check all the played slips and “manipulate” the draw results.
What do you know about it? Let’s see what holds true.
MYTH #3
"OPAP has set this 30-minute gap.” “During this half-an-hour interval OPAP goes through all the played combinations and manipulates the draw according to its interests.”
REALITY #3
To the absolute contrary of this myth, these 30 minutes are there to ensure even higher protection to the players. Specifically, the 30 minutes between the moment participations are completed (21:30) and the moment that the draw starts (approximately 22:00) are necessary to run all the credibility processes as defined by law. In detail, every participating playslip of the upcoming draw is locked in a file by a produced key number. Then, the file is sent to the Independent Control Committee’s Computerized System; the Committee belongs to the Ministry of Culture and Sports. Only after all data is secured and every necessary procedure is made and verified, does the Control Committee give the final go to start the draw.
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Horse Races S.A. celebrated its first birthday with important guests and lots of surprises at Markopoulo
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Horse Races S.A. (HRSA) celebrated its first birthday with a special event at the Racetrack premises at Markopoulo on Saturday, February 11, 2017. The full racing program started at 13:30 and the celebration for the first year of the successful operation followed. All members of the Racing Community were present as well as famous artists and athletes, who came to honor and to award, along with HRSA, those who excelled on the racecourse in 2016. The intensive work continues in 2017. OPAP Group in cooperation with the racing community, wishes to contribute in creating excellent races in Greece that follow international best practices and are aligned with international standards.
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The young athletes of the Hellenic Cycling Federation visited Markopoulo
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On Sunday, February 12th, we welcomed with great joy the event of the Hellenic Cycling Federation “Start of the Racing Cycling period of 2017” at the Markopoulo Racetrack. The event for the mini categories (ages 8-12) consisted of 4cross and skill races. In order for the kids to get to know the sport better and to see the horses, a racehorse show took place for the guests. Finally, the highlight of the day was the race between the Olympic medalist G. Heimonetos, who competed with his bike against a horse!
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Our new games are now available at KEPP!
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It is time for all of us to live the new gaming experience! The launch installation of our new games is now a reality.
Get ready to see, to learn, and to play with all of our new games at
Cashiers and Customer /
KEPP
in Athens. It’s all there:
VLTs, Self Service Betting Terminals (SSBTs) and Virtual games
, placed and available to everyone.
All OPAP People - employees and agents - have now the opportunity to live daily, within
KEPP’s
working hours, the unique playing experience of our new games. One visit is enough to convince you.
A new, exciting era starts for all of us!
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Store Transfer to Oraiokastro in Thessaloniki
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Partners from the first time!
The strength of our Retail Operations Team continues to stand next to our Partners, aiming at both the growth and evolution of our network and at the satisfaction of our customers’ needs.
In this context and after an extensive examination of many entrepreneurial factors, in January 2016 the transfer and relocation of the agency 229778 was implemented.
Within the scope of having better coverage and taking full advantage of the area's dynamics, the store was transferred from a 90sqm store located at Galini of Oraiokastro to a new 165sqm store located at the entrance of Oraiokastro that now offers:
- 35 TVs(49 to 65 inches)
- 2 vending machines
- Audio system inside and outside of the store for enhanced and more intense customer experience
- Modern and friendly environment
The investment surpassed the 60.000€ and the 1st year’s results of operation validate our choice:
- 18% increase of the agency’s annual sales
- 13% total annual increase for the area of Oraiokastro
*in comparison with the corresponding period of 2015
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Play stores network: 40 new stores are in operation
The new Play stores network keeps on growing and expanding in all of Greece!
On February, 40 new stores have opened and our goal is to have more than 80 Play stores operating by the end of March in all of Greece!
Specifically, the network at this moment has:
- Attica: 30 stores
- Thessaloniki: 6 stores
- Rest Greece (Veroia, Giannitsa, Ioannina, Kalamata, Sparti, Itea etc.): 8 stores
People have warmly embraced this new beginning of OPAP.
We continue with passion and dedication the intense work to create and support the great new stores network of OPAP!
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Investor Relations website
Our new Investor Relations website went live a few days ago. Τhe IR and Digital teams aimed to create a brand-new Investor Relations website, which will continue to provide accurate and timely information for OPAP Group to all visitors, offering an even broader range of information as well as modern tools. The objective is that the website will continuously evolve and reflect OPAP’s strategic priorities, business excellence and commitment across all stakeholders.
Have you explored it yet? >
click here
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The Technology Transformation journey starts!
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February 1st has been a milestone in OPAP’s journey towards building the technology pillar of the 2020 Vision as our CEO officially announced a set of new strategic technology partnerships that will enable OPAP to modernize the technology landscape and gain more direct control by expanding and deepening our technology capabilities. The Transformation Team in Technology has been working closely with our key three new partners that have been chosen to support us in deliver results upon this vision, namely Novomatic Lottery Solutions (NLS), Playtech BGT Sports and Betgenius. This programme, even though it has been initiated by the Technology team, it will encompass change in multiple facets of the entire company and to this end the Transformation team will be engaging with a vast array of stakeholders across most - if not all - teams in the organization to make the OPAP 2020 vision a reality. Looking forward to your joining us in this fascinating journey!
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Security Tip of the Month
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No member of the Technology Team will ever ask for your password in any way (phone/email/SMS/other).
If you have any suspicion that your account has been breached, contact our Service Desk at +7555 immediately.
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Smoke Thursday at our restaurant!
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Please send us your proposals and feedback for our newsletter at
internalcomms@opap.gr!
What did you like the most this month from our internal activations?
What topics interest you and you would like to learn more about?
Desktop or mobile – which of the two you prefer most when reading about the newsletter and the internal announcements?
Looking forward to hearing your thoughts!
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